ORI lab
Cleanse - Shampoo
Restore Cleanse
A gentle cleanser designed to promote colour longevity, moisture and softness.
- Smoothes & Detangles
- Colour Protection
- Softens & Protects
- Repairs & Strengthens
Infused with Beauty Boosters of Snowflower, Camellia Oil and Oat Extract which delicately nurture colour-treated and fragile hair.
- 79% Organic Ingredients
- Vegan & Cruelty Free
- Bottles Made From 100% Recycled HDPE Plastic
Formulated Without: - Parabens
- Artificial Colours
- SLS/SLES
- Silicones
- Gluten
- Nuts
All hair types and colour treated.
Clean Beauty Base: Niacinamide, Hyaluronic Acid, Aloe & Marshmallow
Beauty Boosters: Sunflower, Camellia Oil & Oat Extract
Certified Organic Ingredients: Aloe Vera Leaf Juice, Marshmallow Root Extract, Camellia Seed Oil, Glycerin
ORI Lab is designed for a double cleanse experience. Begin your first cleanse by placing a generous amount of product into the palm of your hands and emulsify. Apply to wet hair and work into a toning lather. Rinse thoroughly. Cleanse again, leaving the product to soak for one to two minutes to allow the bespoke formula to strengthen and tone hair strands. Take this moment to indulge in the ritual of scalp massage. Rinse thoroughly, follow with Restore Condition
Aloe Barbadensis (Aloe Vera) Leaf Juice*, Sodium Methyl Cocoyl Taurate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Lauroyl Glutamate, Cocamide MIPA, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Niacinamide, Althaea Officinalis (Marshmallow) Root Extract*, Melaleuca Alternifolia (Snowflower) Leaf Extract, Arvena Sativa (Oat) Kernel Extract, Camellia Oleifera (Camellia) Seed Oil*, Panthenol, Tocopheryl Acetate, Glycerin*, Guar Hydroxypropyltrimonium Chloride, PEG-150 Distearate, Glycol Distearate, Citric Acid, Magnesium Chloride, Fragrance (Parfum), Phenoxyethanol, Chlorphenesin, Sodium Benzoate, Benzyl Salicylate, Linalool, Methyl Ionone. *Certified Organic Ingredient.
Plump Cleanse
A volumising formula designed to enhance natural body and styling fullness.
- Clarifying
- Volumising
Infused with Beauty Boosters of White Cypress, Rice Protein & Pomegranate which assist to strengthen and refresh fine strands, adding shine and vitality.
- 79% Organic Ingredients
- Vegan & Cruelty Free
- Bottle Made From 100% Recycled HDPE Plastic
Formulated Without:
- Parabens
- Artificial Colours
- SLS/SLES
- Silicones
- Gluten
- Nuts
Oily, flat or fine-textured hair.
Clean Beauty Base: Niacinamide, Hyaluronic Acid, Aloe & Marshmallow
Beauty Boosters: White Cypress, Rice Protein & Pomegranate
Certified Organic Ingredients: Aloe Vera Leaf Juice, Marshmallow Root Extract, Hydrolyzed Rice Protein, Pomegranate Fruit Extract
Begin your first cleanse by placing a generous amount of product into the palm of your hands and emulsify. Apply to wet hair and work into a toning lather. Rinse thoroughly. Cleanse again, leaving the product to soak for one to two minutes to allow the bespoke formula to absorb into tone hair strands and scalp. Take this moment to indulge in the ritual of scalp massage. Rinse thoroughly, follow with Plump Condition
Aloe Barbadensis (Aloe Vera) Leaf Juice*, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Lauroyl Glutamate, Cocamide MIPA, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Niacinamide, Althaea Officinalis (Marshmallow) Root Extract*, Hydrolyzed Rice Protein*, Punica Granatum (Pomegranate) Fruit Extract*, Callitris Glaucophylla (White Cypress) Leaf Extract, Panthenol, Glycerin, Tocopheryl Acetate (Vitamin E), Guar Hydroxypropyltrimonium Chloride, Glycol Distearate, PEG-150 Distearate, Polyquaternium-10, VP/DMAPA Acrylates Copolymer, Magnesium Chloride, Sodium Benzoate, Citric Acid, Phenoxyethanol, Chlorphenesin, Fragrance (Parfum), Benzyl Salicylate, Coumarin, Hydroxycitronellal, Alpha-iso-Methylionone. *Certified Organic Ingredient..
Curl Cleanse
A hydrating silicone-free formula designed to enhance curl shape and movement.
- Smoothes & Detangles
- Curl Enhancing
- Clarifying
Aligned with curl care methods and principles; Curl Cleanse is infused with Beauty Boosters of Flannel Flower, Rice Protein & Wild Rosella which saturate hair strands and optimise curl formation.
- 83% Organic Ingredients
- Vegan & Cruelty Free
- Follows Curl Care Method
- Bottle Made From 100% Recycled HDPE Plastic
Formulated Without:
- Parabens
- Artificial Colours
- SLS/SLES
- Silicones
- Gluten
- Nuts
All hair types, especially curly hair.
Clean Beauty Base: Niacinamide, Hyaluronic Acid, Aloe & Marshmallow
Beauty Boosters: Flannel Flower, Rice Protein & Wild Rosella
Certified Organic Ingredients: Aloe Vera Leaf Juice, Glycerin, Marshmallow Root Extract, Hydrolyzed Rice Protein, Rosella Flower Extract
ORI Lab is designed for a double cleanse experience. Begin your first cleanse by placing a generous amount of product into the palm of your hands and emulsify. Apply to wet hair and work into a toning lather. Rinse thoroughly. Cleanse again, leaving the product to soak for one to two minutes to allow the bespoke formula to absorb into curl strands and scalp. Take this moment to indulge in the ritual of scalp massage. Rinse thoroughly, follow with Curl Condition
Aloe Barbadensis (Aloe Vera) Leaf Juice*, Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Cocamide MIPA, Glycerin*, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Niacinamide, Althaea Officinalis (Marshmallow) Root Extract*, Hydrolyzed Rice Protein*, Hibiscus Sabdariffa (Rosella) Flower Extract*, Actinotus Helianthi (Flannel) Flower Extract, Panthenol, Tocopheryl Acetate, Guar Hydroxypropyltrimonium Chloride, Sodium Lauroyl Glutamate, Polyquaternium-69, PEG-150 Distearate, Glycol Distearate, Magnesium Chloride, Lactic Acid, Sodium Benzoate, Citric Acid, Phenoxyethanol, Chlorphenesin, Fragrance (Parfum), Linalool, Citronellol. *Certified Organic Ingredient.
Blonde Cleanse
A brightening cleanser designed to repair, nourish and tone hair fabric.
- Tone factor: 6/10
- Tones
- Assists to prevent free radical damage and yellowing
- Smooths
Infused with Beauty Boosters of Camellia Oil, Quinoa Protein and Blue Cypress which assist to eliminate unwanted warmth, strengthen the cuticle and add shine.
- 76% Organic Ingredients
- Vegan & Cruelty Free
- Bottle Made From 100% Recycled HDPE Plastic
- Tone Factor 6
Formulated Without:
- Parabens
- SLS/SLES
- Silicones
- Gluten
- Nuts
Natural blonde, pre-lightened blonde or grey hair.
Clean Beauty Base: Niacinamide, Hyaluronic Acid, Aloe & Marshmallow
Beauty Boosters: Camellia Oil, Quinoa Protein & Blue Cypress
Certified Organic Ingredients: Aloe Vera Leaf Juice, Marshmallow Root Extract, Camellia Seed Oil, Glycerin
ORI Lab Blonde is designed for a double cleanse experience. Begin your first cleanse by placing a generous amount of product into the palm of your hands and emulsify. Apply to wet hair and work into a toning lather. Rinse thoroughly. Cleanse again, leaving the product to soak for one to two minutes to allow the bespoke formula to strengthen and tone hair strands. Take this moment to indulge in the ritual of scalp massage. Rinse thoroughly, follow with Blonde Condition.
Aloe Barbadensis (Aloe Vera) Leaf Juice*, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Lauroyl Glutamate, Cocamide MIPA, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Niacinamide, Althaea Officinalis (Marshmallow) Root Extract*, Camellia Oleifera (Camellia) Seed Oil*, Callitris Intratropica (Blue Cypress) Oil , Hydrolyzed Quinoa, Panthenol, Glycerin*, Tocopheryl Acetate, Propylene Glycol, Glycol Distearate, PEG-150 Distearate, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Magnesium Chloride, Sodium Benzoate, Citric Acid, Phenoxyethanol, Chlorphenesin, Fragrance (Parfum), Geraniol, Hexyl Cinnamal, Alpha-Isomethyl Ionone, CI 42090, CI 60730. *Certified Organic Ingredient.
Calm Cleanse
A delicate fragrance-free cleanser designed to provide a nourishing and gentle wash for scalp and hair.
- Calms
- Soothes
- Smoothes
- Detangles
Infused with Beauty Boosters of Vitamin E, Calendula & Sunflower Oil which assist to naturally calm sensitivities and revitalise fragile hair.
- 84% Organic Ingredients
- Vegan & Cruelty Free
- Follows Curl Care Method
- Bottle Made From 100% Recycled HDPE Plastic
Formulated Without:
- Parabens
- Fragrance
- Artificial Colours
- SLS/SLES
- Silicones
- Gluten
- Nuts
All hair types.
Clean Beauty Base: Niacinamide, Hyaluronic Acid, Aloe & Marshmallow
Beauty Boosters: Vitamin E, Calendula & Sunflower Oil
Certified Organic Ingredients: Aloe Vera Leaf Juice, Glycerin, Marshmallow Root Extract, Sunflower Oil, Calendula Oil
ORI Lab Cleanse is designed for a double cleanse experience. Begin your first cleanse by placing a generous amount of product into the palm of your hands and emulsify. Apply to wet hair and work into a gentle lather. Rinse thoroughly. Cleanse again, leaving the product to soak for one minute to allow the bespoke formula to absorb into hair strands and scalp. Take this moment to indulge in the ritual of scalp massage. Rinse thoroughly, follow with Calm Condition.
Aloe Barbadensis (Aloe Vera) Leaf Juice*, Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Cocamide MIPA, Glycerin*, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Niacinamide, Arvena Sativa (Oat) Kernel Extract, Althaea Officinalis (Marshmallow) Root Extract*, Helianthus Annuus (Sunflower) Oil*, Calendula Officinalis (Calendula) Oil*, Panthenol, Tocopheryl Acetate (Vitamin E), Guar Hydroxypropyltrimonium Chloride, Sodium Lauroyl Glutamate, PEG-150 Distearate, Glycol Distearate, Magnesium Chloride, Citric Acid, Phenoxyethanol, Chlorphenesin, Sodium Benzoate. *Certified Organic Ingredient.